Laser Attraction

As a teen, Edward Glassberg, MD, struggled with extreme acne and was handled by a dermatologist for a number of years. The expertise led him to think about a profession in medication. After graduating summa cum laude from the University of California, Los Angeles with a Bachelors of Science diploma, he was accepted into the College of Southern California (USC) College of Drugs.

“I thought-about going into neurosurgery for some time, however I didn’t love the thought of being married to the hospital and spending so many lengthy hours there,” he says. “In my third 12 months of medical faculty, I began trying into office-based specialties and took a two-month rotation within the dermatology clinic. I fell in love with it.”

One of many professors with whom he labored carefully was Gary Lask, MD, a laser skilled and Mohs micrographic surgeon. “I labored with him one summer season and that developed right into a long-term relationship. I finally ended up doing analysis with him within the laser discipline for a few years earlier than my residency,” says Dr. Glassberg. “I used to be uncovered to numerous cutting-edge laser applied sciences and was concerned in analysis in the course of the very early points of lasers in dermatology—within the mid-1980s and early 1990s.”

Dr. Glassberg went on to conduct analysis on dermatologic laser purposes at Thomas Jefferson College in Philadelphia and Harbor-UCLA Medical Heart, the place he additionally accomplished his residency in dermatology earlier than ending a proper fellowship in Mohs surgical procedure.

A Friendship Turned Partnership

Throughout his time at USC, Dr. Glassberg met Bryna Kane, MD, a dermatology resident within the Harbor-UCLA residency program. “We hit it off straight away; six years later, she was my pediatric dermatology attending after I was a senior dermatology resident at Harbor-UCLA,” he says.

He started working with Dr. Kane’s personal follow on and off throughout residency. “In my third 12 months of residency, I started moonlighting for her follow when she was pregnant together with her son. I additionally labored for her half time earlier than and after my Mohs surgical procedure fellowship,” he says.

Within the early 1990s, the 2 determined to hitch forces and open the Laser Pores and skin Care Heart/Dermatology Associates in Lengthy Seaside, California. “We knew that lasers had a promising future. There was a rising demand and never lots of people providing them,” says Dr. Glassberg. “After we began, it was simply Dr. Kane and myself, one nurse and one entrance workplace individual, and we have been on a shoestring price range.”

The largest problem for the fledgling follow was deciding precisely which lasers so as to add and buying the cash to pay for them. “The price may be prohibitive for all that expertise. On prime of opening a brand new follow, we had scholar loans. It’s exhausting to take that large step and do the whole lot you need from the get-go,” says Dr. Glassberg. “Our technique was to begin with the three most versatile and in-demand lasers on the time—and we rented them.”

They continued to work of their present practices to assist bankroll the brand new enterprise. Inside two years, they have been each capable of go away their previous positions and transition to Laser Pores and skin Care full time. Because the follow grew, Drs. Glassberg and Kane bought the three authentic applied sciences and a number of other extra. As we speak, the follow has greater than 15 completely different laser gadgets.

“After we began, there have been possibly a half dozen lasers to select from, however now it’s a a lot tougher factor to ponder as a result of there are such a lot of completely different aesthetic machines and gadgets,” says Dr. Glassberg. “If you need a full complement of applied sciences, you would simply spend a few million or extra. My recommendation to others beginning out is to concentrate on two or three machines, consider them and the sufferers’ responses, and as time goes on and your money circulation improves, put money into others.”

Discovering Steadiness

Through the years, the follow expanded to its present 13,000-square-foot facility and now consists of three companions—Dr. Glassberg, Dr. Kane and Joanna Chan, MD, a Harvard graduate, dermatologist and Mohs surgeon who joined the Laser Pores and skin Care Heart about 5 years in the past—plus 4 affiliate physicians, two doctor assistants, a registered nurse, an esthetician, two dermatopathologists and a devoted help workers.

“Our intention is to not appear like a Beverly Hills cosmetic surgery workplace with marble flooring and $100,000 artwork on the partitions, however we additionally don’t need to appear like a low-budget neighborhood clinic,” says Dr. Glassberg. “It’s elegant and fashionable however not over-the-top fancy. There are six-foot-wide hallways and plenty of lighting; it’s very inviting and heat. The workers is skilled and pleasant, and the nursing stations are open and accessible to the affected person care areas. We would like individuals to see this as a ravishing place but in addition knowledgeable follow.”

Pictures by Cory Sorensen

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